GOOGLE SEARCH ADS · PPC MANAGEMENT
Compare Google advertising options →
Garden design, patios and fresh lawns.
A garden made
for living.
Thoughtful planting.
Beautiful paving.
Could you quote for a new patio
and some fresh turf?
01
A relevant search
Reach people looking for the services your business offers.
02
A useful landing page
Show the right work, working area and an easy next step.
03
A clear way to enquire
Let customers call or leave their details on your website.
START WITH YOUR BUSINESS
Considering Local Services Ads? →
More control over the focus
Plan specific services, search terms and working areas together.
Another route through Google
Worth exploring when Local Services Ads is unavailable or not the right fit.
Room to test and improve
Allow for realistic click costs, a useful website and time to review the campaign.
GOOGLE ADS MANAGEMENT
01
Agree the focus
Understand your services, working areas and priorities. Research relevant searches and agree a realistic starting budget.
02
Connect the advert and page
Write clear adverts and send each click to a relevant page. Review the content and contact options before launch.
03
Set up useful measurement
Agree which calls and form submissions to measure. Keep clicks, recorded enquiries and work you book as separate outcomes.
04
Review and refine
Check available search-term data, add exclusions and review spend. Use campaign evidence and your feedback to guide changes.
THE CLICK IS ONLY THE START
We can review your existing website. If it needs more work, agree that scope before sending paid traffic to it.
Explore Websites + Advertising →
CLEAR COSTS BEFORE YOU COMMIT
Google ad spend
Pays for clicks on your adverts. Click prices and competition vary by service and area; a click is not a guaranteed enquiry.
Our setup and management
Covers the agreed campaign work. Any setup fee, ongoing management and website work are set out separately in your proposal.
There is no universal starting budget. We look at likely click costs and the room needed for useful testing before recommending an approach.
USEFUL ANSWERS
Ask Adam about Search Ads →
How are Search Ads different from Local Services Ads?+
Search Ads generally charge for clicks and take people to a relevant website page. Local Services Ads charge for eligible leads and have separate availability and verification requirements. We can help you compare the routes.
Can I use Search Ads as a sole trader?+
Yes. You do not need to be a limited company. Sole traders and other business structures can use Google Ads, subject to its advertising, account and verification requirements.
How much should I budget?+
That depends on your services, area, competition and website. We discuss a practical test budget and separate Google ad spend from our fees. Competitive searches can need more sustained investment; there is no universal minimum.
Can you work with my existing website?+
Yes. We can review whether the relevant pages explain your work clearly and make contact easy. If changes are needed, we agree their scope and costs before the campaign goes live.
How will I know whether it is working?+
We agree what to measure, such as calls and submitted enquiries, then review those alongside advertising costs. Your feedback on suitable enquiries and booked jobs adds context that a click count cannot provide.